Since January 2025, I have been the creative force behind retail investment firm Asana Partners, maximizing effective brand strategy and applying it to various mediums. Asana Partners believes in premier hospitality for investors, leasing relationships, brand connections, and every visitor that shops at an Asana Partners property.

From building brand identities for high-end retail destinations to applying those principles across gifting, signage, and collateral, I have gained experience crafting bespoke experiences that distinguish each Asana Partners project as a must-see, must-tour, or must-lease retail hub.